of workers’ core skills are expected to change by 2030.
The World Economic Forum also ranks curiosity and lifelong learning among the skills rising in importance.
Read the source ↗World Economic Forum, Future of Jobs 2025
EarniculumJoin the waitlistJoin↗WHY EARNICULUM EXISTS
We will pay you
to learn.
A bold promise built from a simple belief: the time people invest in becoming better should create value now—not only someday.
THE STARTING POINT
“The job market keeps moving the finish line. Learning should help people catch up—and move ahead.”
I’m Arnav Sivakumar, a Computer Science student at Purdue University and the founder of Earniculum.
I kept seeing the same problem: even entry-level opportunities can ask for a long list of tools, credentials, and experience. The pressure is even greater for someone changing careers, returning to work, or simply trying to learn something new without a clear path in.
People are told to keep learning, but learning takes time and often costs money. I started Earniculum to challenge that tradeoff. If a platform creates value from a learner’s attention and participation, the learner should have a path to share in that value.
TRAIN WHAT MATTERS
Your most powerful “muscle” is the one we train the least
The brain is not literally a muscle. But the metaphor matters: our ability to think, adapt, and learn can strengthen through use. A landmark Nature study found training-related structural changes in adults learning to juggle—evidence of the brain’s capacity to adapt.
We invest in devices, subscriptions, and physical performance. Earniculum is built around investing in the capability behind all of them: the person learning.
WHY THIS MATTERS NOW
The world of work is changing. Access to learning has to change with it
job postings reveal fast-changing skill requirements.
Research in The Quarterly Journal of Economics connects faster skill change with skill obsolescence in technology-intensive careers.
Read the source ↗Deming & Noray, Quarterly Journal of Economicsof adults facing learning barriers cite time as the biggest one.
Work and family responsibilities lead the barriers to adult learning; cost remains another significant obstacle.
Read the source ↗OECD, Trends in Adult LearningMEET THE TEAM
Built by people who believe learning deserves better
AS01
Head of Product
Arnav Sivakumar
INTRODUCTION
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I’m a Computer Science student at Purdue University. I know the pressure to keep learning, collect credentials, and somehow stand out before you have even landed the opportunity.
WHY EARNICULUM?
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I kept seeing people asked to spend more time and money just to stay competitive. I chose to build Earniculum because effort should count now: learners should share in the value their participation creates.
02Senior Advisor
Sivakumar Manikanteswaran
INTRODUCTION
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With over 30 years of experience in product development, product management, project and portfolio management, and software architecture, I have built and led technology solutions across the IT, finance, and technology industries. As the founder and CEO of the Parinama Group of Companies, I oversee a diverse portfolio that includes Parinama Academy (EdTech), an AI-powered Driving School, College Counseling services, and AI BCG, a technology and business consulting firm. I also hold a real estate license, bringing a multidisciplinary perspective to business growth, innovation, and strategic leadership.
WHY EARNICULUM?
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I chose Earniculum because I believe learning should create opportunities from day one, not only after completing a course. Its vision of helping people earn while they learn aligns with my belief that education should be practical, empowering, and directly connected to real-world outcomes. Earniculum represents the future of learning by combining skill development with immediate value, allowing learners to build their knowledge while creating opportunities to earn along the way.
STAY IN THE LOOPFollow Earniculum
Follow Earniculum
as we build in public.
For students, career switchers, and lifelong learners.